An online community doesn’t exist without connections, so if you want to increase the size of your online community, contact others regularly. That’s pretty much the gist of the 3 secrets I tried on my Chris Brogan home work blog “27 Blogging Secrets to Empower Your Community” and this article gives you the details on how to implement each secret. The good news is that these 3 secrets (numbers 21, 22 and 23) are very easy for anyone to implement, even a beginner with a technical challenge. They don’t need money and they don’t need a lot of time.
Secret n. 21: Links to other blogs often
When I read the posts of the best bloggers in the world of social media, I find that they are excellent online networkers. When they come across great software pc kart, they link to it. When they have a good experience with a service provider, they post information about the experience and link to the provider’s blog. When they come across a great blog, they link to it. I started doing the same on my home work blog and my readers really like it.
The best bloggers aren’t afraid to post people to other blogs because they know people will keep coming back to the same blogs as long as great information is posted. I’ve read Chris’s blog and see a huge percentage of posts that direct readers to other sites. Not a big deal because Chris’s audience knows he’s got what it takes when it comes to social media, so they can keep up with his blog feeds even when they visit his recommended sites. Linking to other blogs or inviting guest authors to your blog also means you don’t have to think about every bit of text on your blog. If you feel brain dead someday, make a list of great resource blogs. I know that some days I might take advantage of the hiatus while I think about what to post on my work from home blog.
In those days, I could post a list (like the one below) of the best blogging blogs to help all budding bloggers:
- Blogger copy of Brian Clark
- Lee Odden’s Online Marketing Blog
- Create a better blog than Patsi Krakoff and Denise Wakeman
- Shoe Money by Jeremy Schoemaker
This secret is easy to implement. It takes about 10 minutes to put together a quality list and post it on my blog. If you’re stuck with the contents of the list, check out Alltop as a great resource.
Time taken: 10 minutes
Dinero spent: $ 0
Secret # 22: Comment on other blogs often
This secret isn’t a big deal and serves two purposes at the same time. First, by commenting on other people’s blogs, you get your name and a link to your website or blog. Secondly, by making it a habit to regularly read and comment on other people’s blogs, you are effectively forcing yourself to learn something on a regular basis. The best blogs in the world have great information that is also free. Whether you read and comment blogs on social media, marketing, nutrition, lifestyle, or web development, you will undoubtedly learn something that will make your blog better.
I check at least 10 blogs almost every day and give thoughtful comments where I think they will be useful. It’s easy to leave comments. Most blog posts have a comment form at the bottom of the post. Just fill in the fields (name, email, URL) and then add your comment. You don’t have to leave shocking comments, but be honest, informative, grateful, or helpful with your comments. Thank the blogger for his efforts if you really enjoyed the post or share your experiences on the posted topic. This secret was easy to implement. It just takes a bit of discipline to visit and read blogs on a daily basis and it takes me about 30-45 minutes a day depending on how engrossed I am in reading each blog!
Time taken: 30-45 minutes a day
Dinero spent: $ 0
Secret # 23: Comment in the section with your comments
This secret is simple: if someone takes the time to comment on your blog posts, thank them by taking the time to comment. As Chris says, “A conversation with your readers turns them from readers into a community.” By replying to comments on your blog, you create a conversation instead of a one-way street. I love when I get comments on my work from the home blog (including from Chris Brogan himself!) And I always take the time to respond. It only takes a few minutes a day, but it builds readers and loyalty. People like to know that there is a real person behind the blog! This secret doesn’t take long to implement, but the potential payoff is huge.